An example of qualitative research would be conducting a study on how religious views are represented within an organization. Qualitative research has some obvious strengths, such as the ability to gain an "insider's point of view" through close researcher involvement and the ability to discover possible relationships or causes and effects or dynamic processes. Qualitative research also brings a human element to social analysis by highlighting people not percentages.
Weaknesses of this method include possible bias because of the researcher's close involvement in the study, difficulty in replicating the study and lengthy time for collection of data. Quantitative research creates large sets of numerical data and is more objective or scientific.
It measures the characteristics and behaviours of the subjects and focuses on meaning and attitudes. The use of surveys, censuses and statistics produces large numbers of data points that are useful in studying social processes that are more widely observed across large numbers of people, such as income inequality, population changes and shifts in social opinions.
Quantitative research is useful in studying the importance of religion within an organization. Data including the percentage of different religions within the organization and people's attitudes towards religion measures the distribution and impact of religion within the organization.
Strengths of quantitative research include the ability to control the research through sampling and design to create a replicable study. This type of research is precise through reliable measurement and proven statistical outcomes and allows for a more sophisticated statistical analysis. Weaknesses include the difficulty in controlling human behavior and interpretation as well as the assumption that the outcome of the study is true for all people at all times.
An American writer living in the United Kingdom, Christy Mitchinson began writing professionally in , during her career in laboratory science, pathology and research. The database based on Word Net is a lexical database for the English Language.
Sociological research involves using a variety of methods to research a topic. Qualitative Research Methods Qualitative research focuses on the practice and process of how people create and find meaning in their worlds.
Strengths and Weaknesses of Qualitative Research Qualitative research has some obvious strengths, such as the ability to gain an "insider's point of view" through close researcher involvement and the ability to discover possible relationships or causes and effects or dynamic processes. Interviewer bias occurs when an interviewer's expectations or insignificant gestures for example, frowning or smiling inadvertently influence a subject's responses one way or the other. Distortion occurs when a subject does not respond to questions honestly.
Observational research has limitations, however. Subject bias is common, because volunteer subjects may not be representative of the general public. Individuals who agree to observation and monitoring may function differently than those who do not. They may also function differently in a laboratory setting than they do in other settings.
A social researcher can use case studies, surveys, interviews, and observational research to discover correlations. In a negative correlation, one variable increases as the other decreases. In a nonexistent correlation, no relationship exists between the variables. People commonly confuse correlation with causation. When a correlation exists, changes in the value of one variable reflect changes in the value of the other.
The correlation does not imply that one variable causes the other, only that both variables somehow relate to one another. To study the effects that variables have on each other, an investigator must conduct an experiment. A number of factors can affect the outcome of any type of experimental research. One is finding samples that are random and representative of the population being studied. Another is experimenter bias , in which the researcher's expectations about what should or should not happen in the study sway the results.
Still another is controlling for extraneous variables , such as room temperature or noise level, that may interfere with the results of the experiment. Only when the experimenter carefully controls for extraneous variables can she or he draw valid conclusions about the effects of specific variables on other variables.
An introduction to research methods in Sociology covering quantitative, qualitative, primary and secondary data and defining the basic types of research method including social surveys, experiments, interviews, participant observation, ethnography and longitudinal studies.
Sociological Research: Designs, Methods. A number of factors can affect the outcome of any type of experimental research. One is finding samples that are random and representative of the population being studied. Scientific Method for Sociology Basic Sociological Research Concepts.
Sociology is an evidence-based discipline that relies on meticulously collected evidence and thorough documentation. Research conducted provides information and observed patterns relevant to the issue in question that, in addition to previously collected data, helps to form a conclusion. Opinion may. This solution defines and describes the four different types of research methods used in sociology for hypothesis/theory testing, namely: experiments, surveys, participant observations, and the use of existing sources. It also provides an example for how each type of research method may be used.
Filter by Custom Post Type. Home» Sociology» Research Methods in Sociology. Research Methods in Sociology. Differentiate between four kinds of research methods: surveys, field research, experiments, and secondary data analysis Field Research. The work of sociology rarely happens in limited, confined spaces. As a research method, either type of sociological experiment is useful for testing if .